Strategic Partnerships
As part of our multidisciplinary and holistic approach, we complement our legal services with a network of trusted partners who provide comprehensive guidance to entrepreneurs and business owners. While law is a critical component, we understand that our clients’ needs extend well beyond legal advice. Through our strategic partnerships, we help organize and integrate those needs into a cohesive, forward-looking plan.
That’s why we work closely with a carefully selected group of seasoned professionals—experts in accounting, business strategy, insurance, wealth management, succession planning, and philanthropy. These are not mere referral relationships; they are genuine extensions of our advisory model. Together, we deliver practical, well-rounded support that reflects the full complexity of our clients’ business and personal realities.
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Norm Trainor
The Covenant Group
Norm Trainor is the President and CEO of The Covenant Group, referred to by many as “The Business Builder.” He formed The Covenant Group (TCG) in 1995, where his team has amassed and diagnosed research on top-performing professionals, distilling that research into The 8 Best Practices & Business Builder concepts. TCG educates and coaches entrepreneurs, providing them with the necessary business tools to enhance their performance and achieve new levels of profit and productivity.
TCG works with some of the world’s largest institutions and has client networks across North America, Europe and the Caribbean. TCG specializes in helping financial services organizations grow market share and increase productivity by improving the practice development capability of their owners, managers, advisors and agents.
Norm is an international speaker;the author of the best-selling books, The 8 Best Practices of High-Performing Salespeople, The Entrepreneurial Journey and The Business Builder; and has written articles for various leading publications in NorthAmerica and internationally. Norm was named one of “The 20Most Innovative People in Insurance” by LifeHealthProin 2015.
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Andy Day
Deeth & Co.
Andy joined Deeth & Co LLP in November 2020 after spending 10 years at a national public accounting firm in the Canadian tax group where he provided advisory services on corporate structuring and personal tax planning for private owner-managed companies.
After graduating from the University of Guelph with a Bachelor of Commerce in Management Economics and Finance in 2005 he obtained his CA designation in 2008. Andy has also completed the CPA Canada’s In-Depth Tax Course.
At Deeth & Co LLP, he works with clients to create tax efficient corporate structures focusing on personal and corporate tax planning for privately held companies.
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Samantha Seabrook
Seabrook Workplace Law
Samantha founded SWL to change the way people think about their lawyers.
Samantha helps her clients manage their employment law challenges, and set correct foundations in order to succeed, innovate, and grow. Samantha does not over-complicate matters or over-sell. When conflict is necessary, she applies a rational, solution-driven approach to control the damage, and work with clients to minimize litigation, maximize end-goals, and mitigate future risk.
Samantha’s experience in employment law, labour law, workers’ compensation, disability, occupational health and safety, human rights, workplace foundations and innovation practices, give her a broad perspective on workplace law matters.